BIZ Reboot Toolkits for Creative Businesses

We've simplified established business frameworks to help you do a better assessment of your enterprise, your competition and your environment so you can pivot in the new realities of the post-COVID world. Read More ...

** This first insight will be of particular relevance to our friends in Functional Design and Arts & Crafts (part of Traditional Cultural Expressions ) as they are the best positioned to take advantage of these trends. **

For more info about Design Thinking, please visit: https://designthinking.ideo.com/ and https://marketingmix.co.uk/4ps-marketing/ for the 4Ps and more updated 7Ps

As this is similar to  please repeat the tasks outlined in that section but expanded to include some out out-of-home behavioral patterns such as going to the mall or going for a hike in the mountains.

Should you want to track more post-COVID19, trends, the Global Web Index has made a great and complimentary dashboard at https://www.globalwebindex.com/coronavirus

      • Now your task is to undertake the next 3 phase and think about whether you have an existing product or service that can meet this trend and make people’s lives at home better.
      • If not, can you modify or reposition an existing product or service?
      • If you do, then you should go ahead and prototype and test.
      • Once done, and you think you have a viable “new” product/service, then you need start thinking about the 4 Ps of Marketing.

** This first insight will be of particular relevance to our friends in Functional Design and Arts & Crafts (part of Traditional Cultural Expressions ) as they are the best positioned to take advantage of these trends. **

Statistics

Statistics

Data is the building block of information, without which you cannot form insights  Read More ...

Frameworks

Frameworks

Business frameworks are essential to synthesize the nearly ubiquitous info in out day and age. Read More ...

Studies

Studies

Here is a curated compilation of the many articles and research that have been published Read More ...

Links

Links

Here is a categorized listing of links to our friends, partners and inspirations. Read More ...